Welcome Home live blog: HomeView hub, Apple TV 4K, HomePod mini, and more! | Macworld
Welcome Home live blog: HomeView hub, Apple TV 4K, HomePod mini, and more! | Macworld
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Michael Simon
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When you purchase through links in our articles, we may earn a small commission. This doesn't affect our
editorial independence
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Michael Simon
Executive Editor, Macworld
Welcome Home live blog: HomeView hub, Apple TV 4K, HomePod mini, and more!
Oct 13, 2026
Apple is launching some new smart-home products on Tuesday, and you can catch up on all of the latest news right here.
Credit: Apple
Today (Tuesday, October 13) at 9 am ET, Apple will launch a new crop of products as part of its
Welcome Home launch
. While we’re not expecting a proper keynote presentation to announce the new stuff, there should be a lot to see, with no fewer than three new products expected to arrive this morning. Follow along with us!
Apple Welcome Home Launch Live Blog
4 mins ago
Michael Simon
Less than an hour to go!
In just about 50 minutes, Apple will showcase it’s latest products for your home. It’s notable that the Apple Store hasn’t been taken offline, which is usally a sign that there will be something new to buy.
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21 mins ago
David Price
An early start
Some of you, particularly those of you based in the U.S., may be wondering why today’s launch is scheduled to start so early. (If you’re wondering how I’ve been manning the live blog for so long, by the way, rest assured that I’m in London and got up at the usual time today. This is fine.) The usual policy is for full events to start at 10 am Pacific Time, but the “Welcome Home” announcements will begin at 9 am Eastern Time, a full four hours earlier. What gives?
Well, first of all let’s be clear that those start times haven’t always been completely rigid. The “Let Loose” event in May 2024 started at 7 am PT, almost as early as this one; by contrast the “Scary Fast” event in October 2023 began at 5 pm PT and was a nighttime event. And way back in 2002, the Macworld Expo took place in New York at 9 am Eastern. Apple is happy enough to be flexible when it’s conv